ON Cloudstratus

The On brand is an expert in the field of running shoes and is especially known for its On Cloud cushioning technology. As a final project of my in-depth training in 3D visualization and animation, I was allowed to animate the running shoe On Cloudstratus in all its facets. The goal of the project was to emphasize all the individual functional components of the shoe and convey its running comfort. Photos from six different perspectives served as the basis for modeling, allowing me to meticulously recreate all the textures of the textiles and plastics in their flexibility. The project scope also included storyboarding, lighting, rigging, editing and animating. Or in short: the implementation from A to Z.